Turn end-of-life tech signals into scored MSP accounts
Windows Server, Exchange, and vSphere reach end of life on fixed dates. Prowlr reads the public signals that say who is still running them, scores every account, and shows its work. You reach the prospect before the deadline, and before your competitors know the account exists.
A score, a verdict, the reasons, and the source.
Every account returns four things, never fewer. A numeric score from 0 to 100. A plain verdict your reps read at a glance. The reasons behind the number. And a source-chain that links straight back to the public job posting or technographic that triggered it. Crocs reads 91, signal-flagged. Duluth Holdings reads 84, researching. Casey's General Stores reads 78, new. Your team works the top of the list first and can defend every call before they dial. Click a firm to open its receipt.
Public signals, pinned to real deadlines.
Prowlr does not guess and it does not buy a list. It runs NLP over 297,000-plus job postings a day to pull named technologies straight out of the descriptions, layers in BuiltWith-style and Wappalyzer technographics read from HTTP headers, loaded scripts, and meta tags, then cross-references endoflife.date, Microsoft Lifecycle, and the Broadcom/VMware lifecycle KB. A signal only becomes an account when a stack mention meets a deadline. That is the difference between a hunch and a reason to call.
MSP / IT Services intelligence, answered.
How does Prowlr find companies running end-of-life technology?
Prowlr reads public signals and pins them to vendor EOL dates. It runs NLP over 297,000+ job postings a day to extract named technologies like Exchange Server 2016 or vSphere 7, layers in BuiltWith-style and Wappalyzer web technographics from HTTP headers, scripts, and meta tags, then cross-references endoflife.date, Microsoft Lifecycle, and the Broadcom/VMware lifecycle KB. When a stack signal lands ahead of a deadline, the account surfaces as a scored prospect with the public source attached.
What does an MSP prospect score actually mean?
Every record carries four things: a numeric score from 0 to 100, a plain-language verdict, the reasons behind it, and a source-chain back to the public source. Crocs scores 91 and reads signal-flagged. Duluth Holdings scores 84 and reads researching. Casey's General Stores scores 78 and reads new. You see why each account ranked where it did, and you can click through to the job posting or technographic that triggered it. No black box.
Which end-of-life deadlines does Prowlr track for MSPs?
The high-value migration triggers: Exchange Server 2016/2019 ended support October 14, 2025; VMware vSphere/ESXi 7 hit end of general support October 2, 2025; and Windows Server 2012/R2 reaches its final Extended Security Update on October 13, 2026. Each scored account is pinned to the deadline that makes it urgent, so your outreach lands while the migration window is open, not after a competitor has already closed it.
Can I pull MSP prospect data into my CRM and my AI agents?
Yes. Prowlr ships as a REST API serving JSON over HTTPS for your CRM, your sequencer, and your stack, and as a live MCP server so your AI agents can query scored accounts directly. Same scored records, same source-chains, two front doors. You wire it into the tools your sales team already runs.
Do I own the prospect data, or am I renting another feed?
You own it. Prowlr is the engine that produces the intelligence, deployed in your environment, returning scored records that are yours to keep, enrich, and act on. When a data feed lapses, the accounts you bought disappear with it. With Prowlr the index, the scoring, and the records stay in your control. Stop renting your pipeline. Own it.
Reach the account before your competitor knows it exists.
The deadlines are fixed and the signals are public. The only question is who gets to the account first. See the MSP engine run on real scored records, then we build your index.